Aseer Investment Company, a PIF-owned company, said today it has signed an investment partnership with NMR Real Estate Company and the National Tourism Company to develop a tourism project in Abha.The project will help boost tourism in the Aseer region by establishing a range of restaurants and cafés that convey the region's cultural richness.The partnership seeks to be a model of partnerships with multiple private investors, and create more job opportunities in the region. It also aims to make Aseer region as a global hospitality destination, enhance its tourism potential, and attract more local and international visitors.It also aims to empower the community and diversify the local economy, in accordance with PIF's strategy.Source: Saudi Press Agency
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